CPG, Retail, Programmatic, and Power of DOOH On October 10 Summit Agenda
NEW YORK – July 15, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced today speakers and initial sponsors for its October 10 Global Summit. This year’s event entitled Omnivideo will be held at Chelsea Piers in New York City. For more information or to register click here.
Speakers this year include.
- Tariq Hassan, cmo, McDonald’s
- Linda Bethea, head of marketing, Danone
- Todd Kaplan, cmo, Pepsi
- Cheryl Guerin, evp global brand strategy, Mastercard
- Isha Williams, head of media excellence, Janssen Pharmaceutical/J&J
- Anthony Plant, global president, OneVue/UM
- Jillian Zech, sr. manager digital brand media, Brooks Running
- Valerie David, ceo, Assembly
Initial sponsors for this year’s event include Broadsign, GSTV, Hivestack, Lamar, Quotient Technology,
T-Mobile, Viooh, and Vistar. For more information on sponsorship contact Noah Klas at firstname.lastname@example.org to discuss the range of options.
“We expect this year’s Summit to be sold out,” said Barry Frey, President & CEO, DPAA. “Early sponsorship commitments and registrations are strong, events are certainly back in full force and we look forward to welcoming the global digital out of home community once again.”
This year’s Summit will once again feature the DOOH-E (Digital Out of Home Excellence) Awards powered by Quotient Technology, songs from a well-known Broadway musical and the new Leading Women in Digital Media Awards. Held on October 10 the Summit will include a full day of programming, networking reception at Pier 60 on the Hudson, and this year, an after party. The DPAA Global Summit – Omnivideo is part of Out of Home New York (formerly New York Digital Signage Week) which takes place from October 9 to 13.
DPAA is the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix. Membership in the DPAA community brings many business acceleration benefits, including a wide array of products. DPAA offers members an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification of news; insights on software and hardware solutions; further integration into the advertising ecosystem by connecting DOOH networks, brands, agencies, ad tech and others.