NEWS SPOTLIGHT
DPAA Announces Plans for In-person Video Everywhere Summit (October 12) followed by Global Broadcast of the event (October 14 & 15)
Marketing/Advertising leaders to talk Resilience, Reinvention, and Revitalization at industry’s premier omnichannel event REGISTER HERE! NEW YORK, September 14, 2021 – DPAA, the global trade marketing association connecting Out-of-Home (OOH) media with the...
Trooh Turns to Comscore for DOOH Audience Measurement
RESTON, Va., October 19, 2021 – Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement with Trooh, a leading U.S. place-based media company connecting brands with millions of consumers on their daily...
INDUSTRY UPDATES
- How the role of airport digital signage expanded in the post-pandemic world
- How the Pending Covid Vaccination Rules Will Affect OOH Companies (Billboard Insider)
- How to prevent employees from stealing from your OOH company, Part 2 (Billboard Insider)
- Vistar Media enhances targeting capabilities by integrating Epsilon’s consumer data in its DOOH demand-side platform (Vistar Media)
- Trooh Turns to Comscore for DOOH Audience Measurement
- How the role of airport digital signage expanded in the post-pandemic world
- How the Pending Covid Vaccination Rules Will Affect OOH Companies (Billboard Insider)
- How to prevent employees from stealing from your OOH company, Part 2 (Billboard Insider)
- Vistar Media enhances targeting capabilities by integrating Epsilon’s consumer data in its DOOH demand-side platform (Vistar Media)
- Trooh Turns to Comscore for DOOH Audience Measurement
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