EVENT SPOTLIGHT
NEWS SPOTLIGHT
Out of Home’s Moment of ‘Resilience, Reinvention and Revitalization’
Life lessons as the global OOH community pulls together to push its way out of a pandemic Out-of-home advertising faced the most extreme challenges among all ad categories over the past 15 months. And while the pandemic is by no means over, the OOH category has...
Place Exchange Closes $20 Million in Venture Funding to Power the Growth of Programmatic Out of Home Advertising
Series A Round Co-led by Revolution Ventures and Tribe Capital, completing the spinout of Place Exchange into a separate independent entity. NEW YORK — July 21, 2021 – Place Exchange, the leading supply-side platform (SSP) for programmatic out-of-home (OOH) and...
INDUSTRY UPDATES
- Advertisers Capitalizing on OOH Mediums This School Season
- Sports brands use creative OOH ads to reach and engage with fans
- OOHToday posts a leaked email in which Talon America advises partners to get on GeoTrak and AdQuick platforms for their inventory to be considered for buying
- Netflix Makes Splash in Times Square (Billboard Insider)
- JCDecaux’s first half of 2021 results
INDUSTRY UPDATES
- Advertisers Capitalizing on OOH Mediums This School Season
- Sports brands use creative OOH ads to reach and engage with fans
- OOHToday posts a leaked email in which Talon America advises partners to get on GeoTrak and AdQuick platforms for their inventory to be considered for buying
- Netflix Makes Splash in Times Square (Billboard Insider)
- JCDecaux’s first half of 2021 results
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