
WE.DOOH, powered by DPAA in partnership with Advance Women at Work, unites all people
working across DPAA member companies and our ecosystem to advance gender equality.
We harness and celebrate the women of DPAA, encourage and push for more representation at the podium, on panels, at events,
and strive to engage younger generations of women to get involved with Digital Out of Home and our extended ecosystem.

SUBJECT MATTER EXPERT
Jenn Willey, CEO of Wet Cement, leads WE.DOOH webinars, workshops and produces our Fearless in Five video series that gives quick business tips to women working in the industry. Advance Women at Work, a division of Wet Cement (www.wet-cement.com), supports business growth through gender equality program design and deployment to accelerate the advancement of women in business and empower men to become modern leaders.

LEADERSHIP
WE.DOOH is chaired by Debbie Benadiba, President, Novus and DPAA Board Member. Debbie has provided strong leadership throughout her career and personal life at Rogers Communications, Bell Media, Novus Media, and now Talon OOH Canada.

SPECIAL INITIATIVES DIRECTOR
WE.DOOH is Directed by Alice Gogh, SVP of Strategy Innovation & Product, Captivate. Alice has provided strong leadership to friends and collegues throughout her career and personal life.
OUR ADVISORY BOARD
Click on any Advisory Board Member below to connect on LinkedIn

Nicolette Leonardis
Co-Founder
Vertical Impression

Maureen McCloskey
Managing Director
GroupM

Rosie O'Meara
Chief Revenue Officer
GroundTruth

Samantha Brown
DOOH Expert
Founding WEDOOH Member

Irina Zeltser
DOOH Specialist

Joni Schmeichel
OOH Marketing Strategy
Daktronics

Helen Miall
Chief Marketing Officer
VIOOH

Leslie Lee
VP, Marketing
Vistar Media

Kayla Caticchio
Content Marketing Manager
Broadsign

Luba Giglia
VP Marketing
Adomni

Claudia B. Damas
CEO & Partner
Altermark

Elizabeth Donovan
Head, Global Ad Rev.
Marriott Media Network

Marci Weisler
Business Development
T-Mobile

Kira LeBlanc
Global CMO
Hivestack

Shannon Montoya
VP, Out-of-Home Media
Yahoo!
Fearless in Five Videos
Fearless in Five videos share quick, easy tips you can take to achieve your potential. Each Fearless in Five episode helps you understand what 5 steps you can take to boost your confidence, communication and connections – all in two minutes!
ACTIVITIES & EVENTS: 2024

