Women's Empowerment in Digital Out of Home

WE.DOOH (Women in Digital Out of Home) is a network powered by DPAA, in partnership with Advance Women at Work, that unites women working at DPAA member companies and across our ecosystem. We harness and celebrate the talents and skills of women working at DPAA member companies, encourage and push for more representation at the podium, on panels, at events, and strive to engage younger generations of women to get involved with Digital Out of Home and our extended ecosystem.



WE.DOOH is chaired by Debbie B. Drutz, President, Novus and DPAA Board Member.

Debbie has provided strong leadership throughout her career and personal life at Rogers Communications, Bell Media and now Novus Media.

Debbie B. Drutz


Our Subject Matter Expert

Advance Women at Work, a division of Wet Cement (www.wet-cement.com), supports business growth through gender equality program design and deployment, and leadership and career development training to accelerate the advancement of women in business and empower men to become modern leaders. Jenn Wiley, CEO of Wet Cement, leads WE.DOOH webinars, workshops and produces our Fearless in Five video series that gives quick business tips to women working in the industry.

Jenn Wiley


Steering Committee

The WE.DOOH steering committee helps design and coordinate programs, meet ups and seminars. The Committee includes:

  • Leslie Lee, Vistar
  • Traci Lorio, Here Technologies
  • Kate Birrell, Clear Channel
  • Amanda Sheplee, Outfront
  • Faith Barbolino, JC Decaux
  • Joni Schmeichel, Daktronics

Special thanks to Kate Birrell and Michelle Cruz of Clear Channel for development of our logo.



WE.DOOH runs webinars and in-person workshops. Our next in-person workshop will be held on October 17, to request an invitation, please contact ajay.durani@dp-aa.org


Fearless in Five Videos

Fearless in Five videos share quick, easy tips you can take to achieve your potential. Each Fearless in Five episode helps you understand what 5 steps you can take to boost your confidence, communication and connections – all in two minutes!