DOOH Leader in Africa Joins the Association NEW YORK – November 16, 2022 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced today that Provantage has...
NEW YORK – November 14, 2022 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced today that Anić Outdoor, the largest provider of large-format out-of-home...
NEW YORK – November 8, 2022 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced today Hypercell has joined the association. Hypercell’s mission is...
DPAA Global Summit on October 11 in New York. Click here for information and to register for the event. Adidas has been an iconic brand for generations. The brand now engages with the highly sought after GenZ in their playground of choice – the Metaverse. The...
DPAA Global Summit on October 11 in New York. Click here for information and to register for the event. Claire’s – an absolute icon of American retail culture in the 90s – is striking a chord once again, cementing its iconic status with a whole new demo dubbed...
at DPAA Global Summit on October 11 in New York. Click here for information and to register for the event. Katie Zapata, Vice President of Brand Marketing at FreshDirect, shares insights from a partnership with OUTFRONT Media and Quan to leverage shoppable OOH to...
