by Blake Kelley | May 13, 2025 | dpaa news, In The News
Initial Guests Announced for June 16-20 NEW YORK – May 13, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and retail media in the physical world, announced today a preliminary list of the leading...
by Blake Kelley | Apr 8, 2025 | dpaa news, In The News
NEW YORK – April 8, 2025 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, announced today speakers for its GlobalDOOH session at the POSSIBLE Conference in Miami later this month. GlobalDOOH takes place on April...
by Blake Kelley | Apr 2, 2025 | dpaa news, In The News
Global DOOH Trade Association Unveils New Research — “DPAA UK Omnichannel Decision Makers Study” — Sponsored by DPAA Member Alight Media and Conducted by Advertising Perceptions, at UK Town Hall 95% of Omnichannel Advertisers Plan to Maintain or Increase DOOH Spend;...
by Blake Kelley | Mar 7, 2025 | dpaa news, In The News
March 20 Webinar Open to Full Industry in Honor of Women’s History Month NEW YORK – March 7, 2025 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, announced today the expansion of its successful Women’s...
by Blake Kelley | Mar 4, 2025 | dpaa news, In The News
GroupM to Host Member Event NEW YORK – March 3, 2025 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, announced today that its Member Town Hall will be held on March 12 at GroupM Headquarters in New York...
by Blake Kelley | Feb 25, 2025 | dpaa news, In The News
Woman-Owned Consulting Firm Making OOH Advertising Effortless for Brands Joins Global Trade Association NEW YORK – February 24, 2025 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today...