Enabling Retail Success by Using Actionable Data

(Dallas, TX. 03/25/25) Zynchro System (www.zynchro.tv) collaborates with Sony Semiconductor Solutions (Sony) as the first integration partner to develop and integrate Sony’s AITRIOS™ technology suite for the digital signage market. The solution was demonstrated at Retail’s Big Show (NRF) in New York City this February.

Zynchro has defined the company’s digital signage business

Displayce, a pioneer in technological solutions for buying advertising space specialised in DOOH, unveils a new brand identity. With our ambition to become the leading global technology suite for Out-of-Home (OOH), we support advertisers, agencies, and media owners in addressing their visibility and attention challenges. This new identity reflects our commitment to innovation, a brand-centric approach, and premium customer support on

The programmatic campaign resulted in a 17% increase of traffic to Mazda dealerships in Mexico City.
DOOH has rapidly emerged as one of the most dynamic advertising mediums, achieving over 20% growth for two consecutive years.



London, 25 February 2025 - JCDecaux México, a subsidiary of the world’s leading outdoor advertising company, is proud to announce the results of

Littleton, CO–  Dec. 2024  – AdXcelerant, a leader in digital advertising innovation for nearly 20 years, is proud to recap a transformative year in 2024 marked by key product launches, strategic partnerships, and groundbreaking growth across the DOOH and CTV landscape.

AdXact+ Launch: A New Standard in Delivery Campaign Excellence

A highlight of 2024 was the launch of AdXact+, AdXcelerant's platform that

StreetMetrics brings precision and insights to Slidr’s sustainable transit advertising campaigns


Birmingham, AL – DECEMBER 12, 2024 – StreetMetrics, the leader in Out-of-Home (OOH) advertising measurement, is proud to announce its partnership with Slidr, a provider of eco-friendly transportation solutions committed to building stronger communities and driving economic development. Through this collaboration, StreetMetrics will bring advanced analytics and real-time attribution

London, December 11, 2024: Veridooh, the world’s leading adtech company for independent verification in out-of-home (OOH) advertising, has announced three senior appointments across key international markets. These strategic hires reflect Veridooh’s commitment to global expansion and innovation, addressing the rising demand for independent verification for the OOH industry globally.



Former Dentsu Senior Vice President and JCDecaux Head of UK

Dubai, UAE — December 11, 2024 — W Group Holding, a regional leader in digital transformation and advertising technology, has announced the acquisition of Adlive ME, a global programmatic platform, through its subsidiary DXTA Technology, a pioneer in smart adtech solutions. This strategic move expands DXTA's programmatic technology portfolio, enabling companies worldwide to harness innovative adtech solutions to address the

New York City, – VIAVERDE, a leading international company in green infrastructure solutions, is pleased to announce the appointment of Don Allman as partner and Co-CEO of VIAVERDE USA. Allman will work alongside VIAVERDE’s founder, Fernando Ortiz Monasterio, to spearhead the company’s expansion into the United States, strengthening its global strategy to transform cities with sustainable and innovative solutions.

Known for its ability

18 November 2024, Sydney: Australian adtech company Veridooh has today announced a partnership with the Zuiver Group, marking its full expansion into the sophisticated Dutch OOH market.

In a market first, Zuiver Group’s clients will gain access to Veridooh’s 100% independent verification platform, offering unprecedented levels of transparency and accuracy in OOH campaign delivery.

Independent verification becomes available for all OOH campaigns

HOUSTON—Aldine Independent School District (ISD) recently unveiled major video technology at the newly renovated W.W. Thorne Stadium in north Houston. Courtesy of WJHW and LED video provider SNA Displays, highlights include a 76-foot endzone videoboard and 332 linear feet of LED ribbons.

The 10,000-seat artificial turf stadium is located just south of Beltway 8 a short distance from the George Bush