DPAA
  • Home
  • About
    • About DPAA
    • DPAA Members
  • Resources
    • DPAA Resources
    • The CPG DOOH Event
    • Future of DOOH
    • Research & Tech Series
    • Omnichannel Study
      • LATEST U.S. STUDY
      • LATEST CANADA STUDY
    • Watch Videos
    • Diversity & Inclusion
  • WE.DOOH
  • Upcoming Events
    • Upcoming Events
    • DPAA Global Summit
  • DPAA Summit [Oct. 10]
  • DOOH-E Awards
  • News
  • BECOME A MEMBER
  • CONTACT US
Select Page
Hivestack launches programmatic digital out of home (DOOH) marketplace in Sweden

Hivestack launches programmatic digital out of home (DOOH) marketplace in Sweden

by Blake Kelley | Dec 4, 2023 | In The News, Member News

Company signs supply partners, including Clear Channel Sweden to deliver scale and precision for marketers in Sweden and globally   STOCKHOLM, SWEDEN, MONTREAL, CANADA (December 4, 2023) – Hivestack, the world’s leading independent programmatic digital out of...
How Out-of-Home Ads Are Driving Consumer Purchases

How Out-of-Home Ads Are Driving Consumer Purchases

by Blake Kelley | Nov 16, 2023 | In The News, Member News

A recent study by Beeyond Media emphasizes the substantial impact of OOH ads on consumer behavior. It underscores the effectiveness in boosting brand awareness, shaping purchase decisions, and driving physical sales.    Miami, FL – November, 2023 – As...
LED Truck Media leverages StreetMetrics to bolster mobile digital billboard measurement

LED Truck Media leverages StreetMetrics to bolster mobile digital billboard measurement

by Blake Kelley | Nov 14, 2023 | In The News, Member News

BIRMINGHAM, AL, November 14, 2023 —  StreetMetrics, the leader in out-of-home media measurement, announced today that Miami-based LED Truck Media selected it as their planning, measurement, and attribution solutions provider for their digital advertising fleet....
Programmatic, Social and Growing Role of DOOH at DPAA’s Dec. 6 Holiday Party

Programmatic, Social and Growing Role of DOOH at DPAA’s Dec. 6 Holiday Party

by Blake Kelley | Nov 10, 2023 | dpaa news, In The News

Adomni, Geopath plus special brand/agency speakers to give updates   NEW YORK – November 10, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced...
DPAA Announces Winners of 2nd Annual Digital Out of Home Excellence (DOOH-E) Awards at October 10 Global Summit

DPAA Announces Winners of 2nd Annual Digital Out of Home Excellence (DOOH-E) Awards at October 10 Global Summit

by Blake Kelley | Oct 23, 2023 | In The News, Member News

Campaigns honored in four categories – Purpose Driven, Most Creative, Best Use of Programmatic Tech and new category, Best CPG DOOH Campaign   NEW YORK – October 24, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of...
« Older Entries

Editors' Picks Archives – Digital Signage Pulse

Anti-billboard activist group has a budget of $1.3 million, and its President’s salary is $390,392 (Billboard Insider)
12-04-2023
What is AI in Marketing, and What It Can (and Can’t) Do (Digital Signage Federation)
12-04-2023
oOh!media has deployed 51 large digital billboards in 2023 (AdNews)
12-04-2023
Lenovo Launching New Pocket-Sized, Solid State Chromebox Micro Media Player Tuned To Digital Signage, Kiosks (16:9)
12-04-2023
Lenovo Unveils Chromebox Micro for Digital and Interactive Displays (Commercial Integrator)
12-04-2023
rAVe’s Guide to DSE and LDI 2023 December 3-5 in Las Vegas (rAVe Pubs)
12-03-2023
Intersection CEO says AI, inclusion in omnichannel; retail media, privacy protection, dynamic content and 3D are trends to watch in 2024 (Digital Signage Today)
12-02-2023
Lamar Wins 7-Year St. Louis Airport Contract (Billboard Insider)
12-02-2023
Clear Channel Outdoor says its airports business is thriving (Billboard Insider)
12-01-2023
Where and how digital signage is used today (Commercial Integrator)
12-01-2023
  • Facebook
  • X
  • Instagram
  • RSS
©2022 • DPAA Global • All Rights Reserved