by Blake Kelley | Apr 8, 2025 | dpaa news, In The News
NEW YORK – April 8, 2025 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, announced today speakers for its GlobalDOOH session at the POSSIBLE Conference in Miami later this month. GlobalDOOH takes place on April...
by Blake Kelley | Apr 8, 2025 | In The News, Member News
Enabling Retail Success by Using Actionable Data (Dallas, TX. 03/25/25) Zynchro System (www.zynchro.tv) collaborates with Sony Semiconductor Solutions (Sony) as the first integration partner to develop and integrate Sony’s AITRIOS™ technology suite for...
by Blake Kelley | Apr 2, 2025 | dpaa news, In The News
Global DOOH Trade Association Unveils New Research — “DPAA UK Omnichannel Decision Makers Study” — Sponsored by DPAA Member Alight Media and Conducted by Advertising Perceptions, at UK Town Hall 95% of Omnichannel Advertisers Plan to Maintain or Increase DOOH Spend;...
by Blake Kelley | Mar 7, 2025 | dpaa news, In The News
March 20 Webinar Open to Full Industry in Honor of Women’s History Month NEW YORK – March 7, 2025 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, announced today the expansion of its successful Women’s...
by Blake Kelley | Mar 4, 2025 | In The News, Member News
Displayce, a pioneer in technological solutions for buying advertising space specialised in DOOH, unveils a new brand identity. With our ambition to become the leading global technology suite for Out-of-Home (OOH), we support advertisers, agencies, and media owners in...