The Canadian arm of Rouge Media, Rouge Media Group, has been
acquired by Rogers Sports & Media. Rouge Media Group launched in
2003 and has grown into a leading, placed based OOH company within
Canada and the US. Rouge Media operates static and digital based
signage within university and college campuses, resto-bars and salons.
Martin Poitras, CEO Rouge Media Inc states, “We are proud that our
Canadian OOH networks, partnerships and Rouge Canada team are
now part of Rogers Sports & Media. Our best in class assets and
networks will be in good hands and a strong media compliment within
the Rogers omnichannel portfolio”.
Rouge Media Inc. will continue to operate its national Campus and
Women networks in the US where it has built a vast DOOH network in
over 3000 locations since 2013 and established offices in New York,
Los Angeles and Chicago. Alison Jacobs, CRO, comments, “The US
market has been an incredible growth opportunity for Rouge Media
Inc. over the past 8 years. We look forward to further investing in our
premium, addressable, DOOH networks that provide unparalleled scale
to advertisers looking to reach targeted audiences in contextual, brand
Rouge Media Inc
95 St. Clair Ave. W
Petra Hwang, Rouge Media Inc.