The Canadian arm of Rouge Media, Rouge Media Group, has been

acquired by Rogers Sports & Media. Rouge Media Group launched in

2003 and has grown into a leading, placed based OOH company within

Canada and the US. Rouge Media operates static and digital based

signage within university and college campuses, resto-bars and salons.

Martin Poitras, CEO Rouge Media Inc states, “We are proud that our

Canadian OOH networks, partnerships and Rouge Canada team are

now part of Rogers Sports & Media. Our best in class assets and

networks will be in good hands and a strong media compliment within

the Rogers omnichannel portfolio”.



Rouge Media Inc. will continue to operate its national Campus and

Women networks in the US where it has built a vast DOOH network in

over 3000 locations since 2013 and established offices in New York,

Los Angeles and Chicago. Alison Jacobs, CRO, comments, “The US

market has been an incredible growth opportunity for Rouge Media

Inc. over the past 8 years. We look forward to further investing in our

premium, addressable, DOOH networks that provide unparalleled scale

to advertisers looking to reach targeted audiences in contextual, brand

safe environments”.




Rouge Media Inc

95 St. Clair Ave. W

Suite 1700

Toronto, ON

M4V 1N6




Petra Hwang, Rouge Media Inc.