Omar Oakes, Editor, The Media Leader announced as speaker for DPAA Breakfast with Ad Leaders, September 17, Sanderson Hotel, London

 

NEW YORK – September 11, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media announced today topics and speakers for the latest edition of its well-received Breakfast with Ad Leaders series, to be held in London on September 17, 8:30am to 10:30am.  This is a members-only event. To request your pass or receive more information contact Tim.Waldron@dpaaglobal.com, DPAA’s EMEA Executive Director.

 

The session will take a look at the growing role of retail and in-store media as well as how omnichannel media decision-makers view out-of-home and its growing role in their plans. Confirmed speakers for the event include: Omar Oakes, Editor, The Media Leader; Kathryn Flood, Commercial Director, Westfield Rise; Helen James, CEO, Forsman & Bodenfors; and Matthew Dearden, Chief Executive & Co-Founder Alight Media.

 

“DPAA’s Breakfast with Ad Leaders has developed into an anticipated meeting point for members in the UK,” said Barry Frey, President & CEO of DPAA. “We provide a forum where liked-minded executives get together to help grow their businesses, the industry, and their personal and professional advancement.”

 

 

 

About DPAA

DPAA is the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix. Membership in the DPAA community brings many business acceleration benefits, including a wide array of products. DPAA offers members an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification of news; insights on software and hardware solutions; further integration into the advertising ecosystem by connecting DOOH networks, brands, agencies, ad tech and others. DPAA’s Global Summit – Video Everywhere — is scheduled for October 15 in New York City, more information can be found at this link.

 

 

Media Contact

Ajay Durani

DPAA

Ajay.durani@dpaaglobal.com

718.926.2852