Industry News & Press Releases
Mexico’s Postermedia Joins DPAA
NEW YORK, Aug.14, 2018 – DPAA, the leading global organization for everything digital out-of-home, announced today that Mexico-based Postermedia has joined its membership ranks.
Postermedia is a digital out-of-home company with screens on public roads and street furniture in more than 12 cities across Mexico. The company also installed the first wireless hotspots on buses in the
ADSPACE NETWORKS HIRES SENIOR VICE PRESIDENT OF MARKETING
Former US Weekly marketing lead, Heawon Yoo, joins Adspace with a decorated background in integrated marketing spanning the agency world to top-notch entertainment brands. Ms. Yoo is an integrated marketing specialist with over 20 years of experience. Her career began on the agency side, spending 10 years at major NYC agencies including BBDO
HEROFI SECURES $3.5 MILLION SEED ROUND FOR RETAIL REVENUE OPTIMIZATION PLATFORM
Strategic Investment Earmarked for Expansion of HEROFi’s Guest Experience Platform Features and Functionality
SAN DIEGO, Calif., August 8, 2018– HEROFi, a revenue optimization company for physical retail, today announced that it has completed a convertible debt financing of $3.5 million.
HEROFi, founded in 2014, specializes in using its intelligent orchestration platform
Andy Hamblin Named Part of Signkick Founding Team
6 August 2018
Originally founded by Tobias van Amstel, Sebastiaan Schinkel and Sebastiaan Heijne out of a London flat, Signkick began with a clear mission: to make out-of-home media easier to buy.
Since then, Signkick has grown and evolved to better serve this mission and become a key player in D/OOH software. Helping media
VOLTA JOINS DPAA TO HELP ADVANCE INDUSTRY’S GOALS
Company Leverages Digital Out-of-Home to Develop Network
of Electric Vehicle Charging Stations
NEW YORK, August 2, 2018-- DPAA, the leading global organization for everything digital out-of-home (DOOH), announced today that San Francisco-based Volta Charging has joined the association.
Volta has developed the country’s most utilized electric vehicle (EV) charging network that leverages DOOH for growth. By
TV Data Company Alphonso Joins DPAA
NEW YORK, July 26, 2018 – DPAA, the leading global organization for everything digital out of home, announced today that TV data company Alphonso has joined the association.
Alphonso applies one of the largest TV datasets in the industry to two key problem areas for brands, networks and advertising agencies: how to maximize the effectiveness of
Reflect Wins 2018 Elevate Award for Best ICX Deployment, Retail!
The Polaris Retail Experience Project by Reflect and Elo combines a physical product showcase with a revolutionary digital interactive experience.
DALLAS, Texas – July 23, 2018 - Reflect, a leading provider of award-winning digital signage software, content and interactive applications, and Elo, a leading global supplier of touchscreen solutions, today announced
Craft Soda PopUp Activation at GGP Malls engages with fans using new DOOH kiosk network!
Durham, NC June 19, 2018
Digital Experiential Media Network (http://DXMNUSA.com) the leading multi-sensory digital signage national kiosk network, has been retained by BLV LLC - Brood Soda aka “Carbonated Greatness” of Durham to do a series of experiential campaign PopUps to help promote the Brood Soda line.
Assurance Provider BPA Worldwide Joins DPAA
NEW YORK, July 19, 2018 – DPAA, the leading global organization for everything digital out-of-home, announced today that BPA Worldwide has joined its membership ranks.
BPA is a global leader in providing assurance to the media, ad tech and sustainability industries. Headquartered in Shelton, CT, with full service offices in Europe, Asia and the
REVOLUTIONIZING DIGITAL OUT-OF-HOME MEDIA AT WESTFIELD MALLS
After introducing an integrated network of 525 intuitive digital media screens one year ago, the Brand Ventures team at Unibail-Rodamco-Westfield will now offer clients unprecedented direct access to a live ‘ I n s i g h t s P o r t a l ’
New York, NY (July 9, 2018)—The Brand Ventures division