Industry News & Press Releases
CITY OF INDUSTRY, CA—A large, dual-faced digital pylon for the Puente Hills Auto Center, a group of car dealerships in the Puente Hills area east of Los Angeles, was upgraded with EMPIRE™ Exterior LED display technology from SNA Displays. The digital pylon enjoys long read times from both east and westbound lanes of Pomona Freeway (Route 60). It features digital-out-of-home
German cleantech startup to broaden available EV charger ad inventory across Europe, advance EV charger audience experience with proven DOOH advertising platform
Montreal, Canada – March 29, 2023 – Broadsign and Numbat GmbH today announced that Numbat has selected the Broadsign digital-out-of-home (DOOH) advertising platform to build, power, and scale advertising capabilities for its growing network of sustainable, high-power electric vehicle (EV)
Finnish OOH audience measurement provider Hypercell and Canadian group Mobilytics are joining forces, to provide real-time OOH analytics and retargeting capabilities. Hypercell’s audience measurement solution has been widely deployed in Europe, where clients like JCDecaux use the service in all major cities throughout Finland.
Mobilytics specializes in providing patented measurement hardware and analytics for mobile OOH assets, while Hypercell’s offering
NEW YORK, NY – March 21, 2023 – Vengo, the leading place-based media technology platform, announces its exclusive programmatic sales partnership with Geometria.
Denys Kanel, CEO of Geometria said, "We're proud to announce our programmatic sales partnership with Vengo, one of the leading players in the industry. Together, we'll leverage our combined expertise and cutting-edge technology to expand our reach
COLUMBUS, OH—Nationwide Arena, home to the NHL’s Columbus Blue Jackets, continued a digital signage upgrade, recently adding more than 50 LED displays throughout the venue. All new video technology was provided by SNA Displays.
“Nationwide Arena, host to world-class events since 2000, is in need of major renovations, and the digital displays that SNA Displays installed helps provide a more modern-looking
Bridging the gap between offline and online brand messaging
New York, NY; San Francisco, CA – March 14, 2023 – Firefly, the nation’s fastest-growing mobility-based media company, announced the release of its OOH retargeting capabilities by partnering with Connected Media Ad-Tech vendor, Blue Bite.
OOH retargeting enables Firefly to remessage the mobile devices of users that have been exposed to
Focus Media Hong Kong to make its premium media inventory available for advertisers exclusively on the Hivestack Supply Side Platform (SSP)
HONG KONG, CHINA, MONTREAL, CANADA - March 9, 2023 - Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company today announced an exclusive partnership with Focus Media Hong Kong Limited, a major DOOH
PITTSBURGH—Rivers Casino Pittsburgh upgraded its building façade with a large-format LED screen from SNA Displays. The digital screen was manufactured using SNA Displays’ EMPIRE™ Exterior line of LED video display technology and employs a 12 mm pixel pitch. Located in the city’s Northshore region near where the Ohio River splits, Rivers Casino offers hotel accommodations, dining, 24-hour gaming, live entertainment,
Latin America’s smart digital media network to offer its advanced suite of screen inventory to local and international advertisers via the Hivestack Supply Side Platform (SSP)
MEXICO CITY, MEXICO, MONTREAL, CANADA (March 1, 2023) - Hivestack, the world’s leading, independent, programmatic digital out of home (DOOH) ad tech company today announced its partnership with Winkel Media, Latin America’s first smart
Largest OOH Network in UAE Joins the Association
NEW YORK – February 27, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix, announced today that W Group, along with its two entities Hypermedia and DigitAll, have joined the association.
W Group is a management holding company