Industry News & Press Releases
PEOPLE, Better Homes & Gardens, PARENTS, and Health Among Brands Debuting Video In Doctors’ Offices and Veterinarian Offices Nationwide
(NORWALK, CT and NEW YORK, NY; November 10, 2020)— Health Media Network (HMN), a leading Point of Care and OOH media company, and Meredith Corporation (NYSE: MDP) today announced a first-to-market strategic alliance that brings Meredith’s trusted content to doctors’ offices throughout the country. The new
Company reaches consumers through three indoor media networks and targeted media amplifications
NEW YORK, November 4, 2020 – DPAA, the leading global organization driving out-of-home into its digital future, announced today that UB Media has joined the association.
UB Media connects Canadians nationwide to the brands they love through powerful indoor media networks including Restobar, Cinema and Campus. On
Deal Strengthens Market Position for Both Companies Across North America
New York, NY – Lightbox OOH Video Network, a leading digital out-of-home media company, announced an acquisition by Cattri, a leading out-of-home technology company based in Mexico City. The deal, backed by PC Capital, a Mexican private equity firm specializing in growth equity investments, and Altum Capital, a Mexico City-based
Media City and Signpatico enthusiastically announce the strategic joining of networks and alignment of people, platforms and processes into a new brand; VENDO Media (“VENDO”).
VENDO is instantly Canada’s 3rd largest DOOH network offering over 240+ digital faces from coast to coast and growing! Further, we offer a robust Place Based Media & OOH Network, including a premium office tower,
Company provides on-premise media solutions that elevate customer experience
NEW YORK, October 15, 2020 – DPAA, the leading global organization driving out-of-home into its digital future, announced today, the third and final day of its annual Video Everywhere Summit, that Mood Media has joined the association.
Mood Media, headquartered in Austin, Texas, is the world’s leading on-premise and connected media
Largest Cinema Advertising Network in the U.S. Plans to Further Expand Beyond the Big Screen into the Hot DOOH Ad Sector
NEW YORK, October 14, 2020 – DPAA, the leading global organization driving out-of-home into its digital future, announced today at its annual Video Everywhere Summit that National CineMedia (NCM)’s new NCM /DOOH group has joined the association.
October 2020 – Ultraleap launches an application – TouchFree - which will enable companies to seamlessly retrofit existing kiosks and touchscreens, moving consumer interactions with public screens into mid-air. Using Ultraleap’s camera module and hand tracking software alongside the application, touchless gesture control can be added to any screen to create a hygienic alternative.
TouchFree provides touchscreen emulation by detecting a user’s hand in mid-air, converting it to an on-screen cursor, and supporting interaction methods that
Accretive Connect™ combines the brand building benefits of out-of-home advertising with the engagement of connected television to maximize advertising effectiveness
Los Angeles, CA - September 29, 2020 - Accretive Media (www.accretiveads.com), a digital out-of-home advertising company, today announced the launch of Accretive Connect™, a new solution that enables sequential messaging between programmatic digital out-of-home (pDOOH) and connected TV (CTV)
‘How to Sell DOOH to Performance Marketers’
NEW YORK, September 24, 2020– DPAA, the leading global trade marketing association connecting out-of-home media with the advertising community while moving OOH to digital, announced today that OneScreen.ai has joined the association. In addition to joining DPAA as a member, OneScreen.ai has developed an informative free webinar, “How to Sell DOOH to Performance
The partnership will provide Vector’s Transit Advertising clients with real time audience measurement, insights & attribution studies
NEW YORK (September 15, 2020) – Vector Media, an innovative Out-of-Home (OOH) media company specializing in transit advertising and the creation of interactive brand experiences, today announced a strategic partnership with StreetMetrics, the leading independent, 3rd party measurement and attribution provider for transit