Industry News & Press Releases

New partnership enables integrated ad campaign performance analysis and audience reporting




Miami, FL and Montreal, CA — February 5, 2020 — AdMobilize, the world’s #1 audience intelligence company powering DOOH networks with real time, fully-anonymous AI, and Broadsign, the leading digital out-of-home (DOOH) marketing technology platform today announced a partnership to provide DOOH networks with integrated audience measurement solutions. With this

Agency Deepens Commitment to Deliver its “Smarter as Standard” Philosophy and Out of Home Services to a Burgeoning U.S. Market





NEW YORK, January 29, 2020 - Talon, the leading independent Out of Home (OOH) media and technology agency, today announced that Jim Wilson has been appointed as its U.S. Chief Executive Officer (CEO). Wilson will join Talon from TEGNA’s Premion,


Ex-Kinetic co-CEO partners with Blip to create a next-generation National OOH Network




New York (January 27, 2020) - Cedric Bernard, ex co-CEO of Kinetic North America, has partnered with Blip, North America’s most successful self-serve OOH advertising marketplace, to form the largest aggregate network of billboard operators in the USA. Adkom is an opt-in network comprised of roughly 250

NEW YORK, January 21, 2020– DPAA, the leading global organization working to drive out-of-home into its digital future, announced today that Taubman Centers, Inc. (NYSE: TCO) has become a member of the association.





Taubman creates extraordinary retail environments via a portfolio of regional and super-regional malls located in major markets from coast-to-coast. Taubman’s leading portfolio of 26 properties include Beverly

New technology integration broadens international, programmatic dynamic DOOH inventory available via the TPS Engage DSP; streamlines contextual programmatic ad transactions.




MONTREAL and NEW YORK — January 16, 2020 — Broadsign, the leading digital out-of-home (DOOH) marketing platform, and cross-border dynamic outdoor advertising platform TPS Engage today announced the integration of the Broadsign Reach supply-side-platform (SSP) and the TPS Engage demand-side

NEW YORK, Jan. 15, 2020 – DPAA, the leading global organization working to drive out-of-home into its digital future, announced today that Vibenomics, Inc. has joined the association.





Indiana-based Vibenomics is a provider of streaming audio experience solutions for thousands of points of interest and the industry’s first audio out-of-home programmatic advertising marketplace. The company enables location-based businesses to create

NEW YORK, Dec. 19, 2019 – DPAA, the leading global organization working to drive out-of-home into its digital future, announced today that Kinetic Canada has joined the association.





Kinetic, the world's largest and most innovative out-of-home (OOH) planning agency, brings forward the future of OOH communication for brands. Kinetic uses intelligence, technology and creativity for brands to communicate with valuable audiences

Features added to industry-standard 400-millimeter module





BROOKINGS, S.D. – Dec. 17, 2019 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, announces the DB-6500, the latest addition to their DB-6000 LED digital billboard series. The Out of Home industry-standard 400 by 400-millimeter module features neighborhood-friendly emissions standards, a 10-year brightness guarantee, 12-year parts support and diagnostic information through System Health.



This latest

NEW YORK, December 17, 2019 – DPAA, the leading global organization working to drive out-of-home into its digital future, announced today that Voilàp Holding has joined the association.



Italy-based Voilàp Holding is a company on the leading edge of smart cities innovation, with the knowledge, skills, technology and experience to accelerate, facilitate and support the development of Smart Cities around the

Partnership Enables Cross-Country Programmatic Buying of Japanese Digital Out-of-Home (DOOH) Media from the Americas, UK, Europe and ANZ Markets



Montreal, Canada – December 12, 2019. Hivestack Inc, a Canadian-based marketing technology company specializing in programmatic DOOH, was named today as a primary DSP partner to Japanese-based LIVE BOARD Inc, which is a joint venture between NTT DOCOMO, INC. and Dentsu Inc., focused

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