Industry News & Press Releases
NEW YORK, April 16, 2024 -- Grocery TV, an in-store digital advertising network reaching 1 in 5 Americans, today announced the results of a meta analysis that showed, on average, consumer packaged goods (CPG) brands achieve a 14% incremental lift in sales by advertising on their network. The meta analysis included studies from the last 5 years for a range
Experienced SVP Bolsters Company Efforts to Deliver Successful, Targeted Client-Centric DOOH Advertising to Consumers
LITTLETON, CO; APRIL, 2024
AdXcelerant, a leader in providing Digital Advertising solutions for 17 years, is pleased to announce the hire of Rob O’Rourke to be the company’s Senior Vice President of Sales for its Digital Out of Home (DOOH) and Connected Television (CTV) product, AdXact. Rob
Berlin, 9th of April 2024 – It Works, a pioneering force in the advertising industry, is excited to announce its recent partnership with Adsquare, a global Location Intelligence Platform. This collaboration offers It Works' clients advanced audience targeting capabilities and precise footfall measurement to enhance their programmatic out-of-home campaigns.
Through this partnership, It Works gains access to Adsquare's audience scoring
New York, New York; March, 2024 -- Bowling Center Television (BCTV), a leading digital-out-of-home/Connected TV (DOOH/CTV) television network developed through a collaboration between Strike Ten Entertainment (STE), the Bowling Proprietors Association of America (BPAA) and Equity Sports Partners announced today partnerships with renowned content and data leaders USA TODAY, the Associated Press (AP), Reuters and Stats Perform.
BCTV's content strategy
Branchburg, NJ - Innovare Medical Media, the hospital digital signage and charging station solution specialists are ramping up to celebrate the start of its 15th year in business with record growth. Since its inception in 2010, the mission of Innovare has been to infuse healthcare with innovation and an entrepreneurial spirit.
Innovare has grown its network to include over 500 advertising
8 March 2024: Alight Media has commissioned artist Martin Firrell to create ‘Brought to Light’ – an annual series of public art across digital billboards and 6 sheets, highlighting lesser-known stories of social value. The first artworks under the ‘Brought to Light’ banner highlight the achievements of Britain’s first astronaut, Helen Sharman.
On 18 May 1991, a young woman from Sheffield
Deal aligns with Group’s strategy to invest in profitable enterprises and create synergies.
Abu Dhabi, UAE, February 2024: In a strategic move to expand its footprint in the burgeoning Out-of-home (OOH) advertising space, Multiply Group (ADX: MULTIPLY), an Abu Dhabi-based investment holding company, has acquired 100% of BackLite Media, a premier Digital Out-of-Home (DOOH) advertising company in the United Arab
Transforming Dubai's Landscapes into Dynamic Media Destinations
Dubai, UAE, 19th February 2024 – Hypermedia, a prominent regional leader in Out-of-Home (OOH) media experiences and technology, has signed a groundbreaking Digital OOH media partnership with Nakheel, the world-leading master developer. This exclusive 10-year agreement, grants Hypermedia, a subsidiary of W Group Holding, media rights and development privileges for Nakheel's prestigious communities
New DOOH/CTV Television Network Premieres in New York, Philadelphia, Charlotte, and Tampa-St. Petersburg Embarking on 1,000 Bowling Center Installation Across the United States
New York, NY - January, 2024 – Bowling Center Television (BCTV), a leading digital-out-of-home/Connected TV (DOOH/CTV) television network developed through a collaboration between Strike Ten Entertainment (STE), the Bowling Proprietors' Association of America (BPAA), and Equity Sports
LANSING, MI—Michigan State University recently upgraded the in-bowl LED displays at the Jack Breslin Student Events Center with video technology from SNA Displays. The Breslin Center is home to the MSU men’s and women’s basketball teams as well as the Spartans’ volleyball program. The multipurpose arena has more than 16,000 seats and hosts a variety of events including commencement ceremonies,