DPAA: In The News
New Omnichannel Decision Makers Study from DPAA, Advertiser Perceptions and Rogers Sports & Media is first to survey Canadian market
Brands and Agencies Discuss Growing Role of DOOH in CPG Marketing
DPAA will once again be at the Cannes Lions International Festival of Creativity with a group of c-level members. The DPAA delegation will enjoy private fireside chats with brand CMOs and agency leaders, dinners and networking events.
T-Mobile, FanDuel, Cadillac, and LG Canada join Association’s Prestigious Advisory Group
Google, Altermark join DPAA’s first Miami event
DPAA’s WE.DOOH (Women’s Empowerment In Digital Out-of-Home) program announces webinar on Mentorship and New Mentoring Program
Kevin Johnson, CEO, GroupM, Trinh Tham, CMO, Harry Rosen, and
DPAA Town Hall Expert Speakers: Bloomberg, Microsoft, Wavemaker, MediaVillage Discuss Resilience and Growth of Out of Home Advertising
Beaverton, Oregon , January 25, 2022 , The Neuron, a global programmatic Digital Out of Home (DOOH) DSP platform, today announced that it has joined the DPAA, the global trade marketing association, driving the growth and the digitization of Out-of-Home (OOH) media. The Neuron is fast becoming a leading player in providing data-led, cost-effective access to global premium inventory through
Blake Sabatinelli, COO, Atmosphere and Chip Harding, Sr. VP, Business Development, Simon Property Group elected to association’s board.
New York, June 7, 2021 -- DPAA, the global trade marketing association, driving the digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix, today announced that early results of its Canadian Omnichannel Decision Makers Study will 
NEW YORK – May 31, – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced today the 2nd Digital Out-of-Home (DOOH) CPG Event with strategic partner Quotient (NYSE: QUOT), the leading digital media and promotions 
DPAA with Yahoo! will also be hosting the first Global DOOH cocktail reception at the festival on Tuesday, June 21 at 5 pm.
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NEW YORK – May 3, 2022 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media today and its growing role in the omnichannel mix, announced today the expansion of its Brand Board. The prestigious council, consisting of brand-side executives advises and offers consultation to 
New York, March 29, 2022 -- DPAA, the global trade marketing association, driving the digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix, today announced it will hold its first Miami and Latam event on April 19 at 5:00pm ET.
The event, LATAM DOOH, will focus on cross border 
New York, March 22, 2022 -- DPAA, the global trade marketing association, driving the digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix, today announced it will hold its first 2022 WE.DOOH (Women’s Empowerment in Digital Out of Home) interactive 
Brenda Woods, Head of Marketing, Visa Canada set to keynote event
New York, March 14, 2022 -- DPAA, the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media today announced today its 5th Canada Summit will be held in-person on June 16 at the Scotiabank Theater 
New York, February 28, 2022 -- DPAA, the global trade marketing association, driving the digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix, today announced it will hold its first Town Hall meeting of the year on 
New York, January 18, 2022 -- DPAA, the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media today announced Blake Sabatinelli, Chief Operating Officer of Atmosphere and Chip Harding, Senior Vice President, Business Development, Simon have been unanimously