DPAA: In The News
March 20 Webinar Open to Full Industry in Honor of Women’s History Month
GroupM to Host Member Event
Woman-Owned Consulting Firm Making OOH Advertising Effortless for Brands Joins Global Trade Association
DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today runs a series of monthly webinars entitled Research, Retail, and Tech. The series allows members to discover new tools and platforms.
Dinners, Brand and Agency Panels, Insights and Networking Sessions among key events encapsulating DPAA presence at this year’s tech event
Private Brand/Agency Firesides, Networking, DOOH Industry Opening Dinner, VIP Floor Tour
Dec. 11 Webinar on Setting Actionable Goals Open to Non-Members and Includes Exclusive Book Offer
Global Webinars, London Town Hall, Articles and Digital Resources Highlight Power of Retail Media and In-Store Retail Networks in Digital Out of Home (DOOH) Advertising Ecosystem
Puppy Play Pen Returns to the Global Summit for the Fifth Year
NEW YORK – September 24, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today announced that Back To The Future The Musical will perform at the Video Everywhere Summit on October 15 at Pier 60 in Chelsea Piers. For more information on the DPAA Global Summit and to get passes click here.
NEW YORK – March 7, 2025 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, announced today the expansion of its successful Women’s Empowerment program, WE.DOOH.
For the past six years, the DPAA has empowered women across the global Digital Out-of-Home (DOOH) 
NEW YORK – March 3, 2025 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, announced today that its Member Town Hall will be held on March 12 at GroupM Headquarters in New York City. Notable speakers at the meeting include Jeanine Poggi, Editor-in-Chief, Ad Age and Doug Zarkin, Author 
NEW YORK – February 24, 2025 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today that Coastal Maverick has joined the association. Coastal Maverick is a woman-owned consulting firm that makes OOH advertising effortless for brands.
The firm offers 
The next DPAA Research, Retail & Tech webinar on March 5 (8amPT/11amET/4pmGMT) will focus on how How Context and Location Can Drive New OOH Revenues 
Speakers included senior marketing leaders from ESPN, United Airlines, MGM Resorts, Quan Media Group, Gemini, Lenovo, Rite Aid/Thrifty Ice Cream, Valvoline Inc., Omnicom Commerce, Wyndham Hotels & Resorts, Havas New York, Las Vegas Aces, Xumo, and Delta Airlines
NEW YORK 
NEW YORK – December 9, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today plans for its 2025 CES Curated Member Experience. The multi-day Experience includes interactive, limited audience fireside chats with leading brands and agencies, an Out of Home 
NEW YORK – November 25, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today, announced today its final Women’s Empowerment Webinar for the year on the topic of “Setting Actionable Goals for 2025.” This important end of 
NEW YORK – October 29, 2024 – DPAA, the global trade marketing association driving the growth and digitization of out-of-home media, today announced its plans for Retail Media Month. During November, DPAA will showcase 
NEW YORK – October 3, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today announced that Ring will be back to sponsor the Puppy Pen for the second year in a row. Ring allows you to check on your pets 
The multi-award-winning Back to