Video Event Enables Global Access to Important Issues for Management, Sales and Marketing as Pandemic Restrictions Begin to Lift
Speakers Include Financial Analyst from Bloomberg, Head of Media for Nestle Waters, Legendary TV News Anchor and Leading Advertising and Digital Media Attorney from Michelman & Robinson
NEW YORK, June 3, 2020 – DPAA, the leading global trade marketing association connecting out-of-home media with the advertising community, announced today that it will host a DPAA Town Hall Meeting on Monday, June 15.
The video event will be held from 11am-1pm NY time, covering key issues pertaining to management, sales and marketing as pandemic restrictions begin to lift and people move about more freely. Insights will be shared by a leading Bloomberg Financial Analyst, Nestle Water’s Head of Media, a legendary New York TV news anchor and a noted advertising and digital media partner from Michelman & Robinson.
Barry Frey, DPAA President & CEO, said, “This is an eagerly anticipated event where attendees foster connections, work on common solutions, discuss partnerships, hear practical advice from advertising, brand and DOOH thought leaders, plus get updates on DPAA initiatives. For obvious reasons, we are holding this DPAA Town Hall Meeting via video. The tremendous benefit in this is that our rapidly expanding global membership base can attend with the click of a keystroke. It will be very exciting to welcome such a diverse group of members to the session as we discuss important issues related to the restarting of world economies.”
DPAA has members in Canada, Mexico, Brazil, EMEA, India, Asia, Australia and the U.S.
The June 15 DPAA Town Hall will feature speakers Geetha Ranganathan, Senior Analyst at Bloomberg LP, who will offer advertising and OOH forecasts; Mike Sallette, Head of Media, Nestle Waters, with insights on media planning post-COVID-19; Ernie Anastos, WNYW-TV news anchor, Broadcasting Hall of Famer and recipient of more than 30 Emmy Award wins and nominations, who will offer expert guidance on effective video communications in today’s Zoom environment; Ron Camhi, Managing Partner, Michelman & Robinson, discussing data and privacy in the “new normal.”
Also on the agenda are important industry and DPAA updates, an introduction to new DPAA members and a look at re-openings around the world.
This DPAA Town Hall is open to DPAA members. For information contact DPAA.
DPAA is the leading global trade marketing association connecting out-of-home media with the advertising community, Membership in the DPAA community brings many business acceleration benefits, including a wide array of products such as “DPAA Short Connects,” “DPAA Homeroom,” “DPAA Town Hall,” “DPAA Davos” and “DPAA Task Force.” DPAA also offers members an extensive database of research, best practices and case studies; tools for planning, training and forecasting; social media amplification of news; insights on software and hardware solutions; further integration into the advertising ecosystem as part of the video everywhere conversation and marketing campaign; and more.
DPAA membership also includes admission to quarterly town hall meetings and access to curated VIP tours and meetings at CES and Cannes Lions. DPAA’s 2020 Video Everywhere Summit, the industry’s largest one-day media event, will be held Tuesday, October 13.
Braff Communications LLC