Cheddar TV: Deloitte Digital CMO On The Role Of AR in Marketing
DPAA Video Everywhere Summit is dedicated to multi-screen engagement and gathers hundreds of brands, agencies, and others in media to discuss the biggest trends in the out-of-home ad space. Cheddar’s Tim Stenovec caught up with Alicia Hatch, CMO at Deloitte Digital. They discussed why she thinks AR will be the next big thing in marketing.