New technology integration broadens international, programmatic dynamic DOOH inventory available via the TPS Engage DSP; streamlines contextual programmatic ad transactions. MONTREAL and NEW YORK — January 16, 2020 — Broadsign, the leading digital out-of-home...
NEW YORK, November 5, 2019 – DPAA, the leading global organization working to drive out-of-home into its digital future, announced today that Mesmerize, an out-of-home media company specializing in providing patient education at the point-of-care, has joined the...
US Agency Planner Survey 2018-2019 The US Agency Planner Survey will be available upon request for DPAA Members in the Fall of 2019. Any questions please reach out out to noah.klas@dp-aa.org.
Canada Agency Planner Survey 2018-2019 The Canada Agency Planner Survey will be available upon request for DPAA Members in the Fall of 2018. Any questions, please reach out to noah.klas@dp-aa.org
[content_box custom_class=”extrabox_6″] Strategic Media Planner Survey [row] [span8] OVERVIEW DPAA’s annual study of U. S. agency planners’ reports on company awareness, usage and perceptions of digital place-based media (DPB). The goal of the research is...
PARIS-BASED MEREO, PROVIDER OF BOOKING & REVENUE MANAGEMENT SOLUTIONS FOR THE ADVERTISING INDUSTRY, JOINS DPAA NEW YORK, January 10, 2018 – DPAA, the leading global organization for everything digital out-of-home, announced today that Mereo, a Paris-based provider...