GroupM, Amazon Prime Video to Speak at DPAA Miami Event LATAM DOOH
April 17 Session on Cross Border Learnings to Open POSSIBLE Conference in Miami NEW YORK – March 28, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the omnichannel mix,...
Numbat GmbH Goes All-In on Broadsign to Power EV Charger Advertising Network
German cleantech startup to broaden available EV charger ad inventory across Europe, advance EV charger audience experience with proven DOOH advertising platform Montreal, Canada – March 29, 2023 – Broadsign and Numbat GmbH today announced that Numbat has selected the...
LIVE UPDATES
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- JCDecaux wins a competitive tender for Adelaide (AAL) and Parafield Airports, replacing oOh!media (AdNews)
- German EV charging network will use Broadsign platform to power DOOH screens at its stations
- OAAA’s Anna Bager sums up the year and outlines five ways to propel OOH advertising forward (OAAA)
- South Africa’s Trina Marketing makes its in-store DOOH network inventory available for programmatic buying via Adform’s Supply Side Platform (Media Update)
- The first programmatic anamorphic 3D DOOH campaign in Turkey: L’Oreal Elseve
- JCDecaux wins a competitive tender for Adelaide (AAL) and Parafield Airports, replacing oOh!media (AdNews)
- German EV charging network will use Broadsign platform to power DOOH screens at its stations
- OAAA’s Anna Bager sums up the year and outlines five ways to propel OOH advertising forward (OAAA)
- South Africa’s Trina Marketing makes its in-store DOOH network inventory available for programmatic buying via Adform’s Supply Side Platform (Media Update)
- The first programmatic anamorphic 3D DOOH campaign in Turkey: L’Oreal Elseve
ABOUT US
DPAA is the leading global trade marketing association connecting out-of-home media with the advertising community while exploring the growing role of #DOOH in today’s Omnichannel mix
Membership in the global DPAA community brings many business acceleration benefits, including a wide array of products such as DPAA Short Connects interview series, DPAA Homeroom educational seminars, DPAA Town Hall private member events, DPAA DOOHDavos leadership seminars and DPAA Task Force special initiatives including our WE.DOOH women’s empowerment initiative.
DPAA provides a forum for global collaboration between digital networks, ad tech firms, research companies, content providers, media agencies and advertisers. DPAA members have access to our extensive database of: research; best practices and case studies; tools for planning, training and forecasting; social media amplification and news circulation; insights on software and hardware solutions; and further integration into the global advertising ecosystem.
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