

Programmatic, Social and Growing Role of DOOH at DPAA’s Dec. 6 Holiday Party
Adomni, Geopath plus special brand/agency speakers to give updates NEW YORK – November 10, 2023 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix, announced...

Hivestack launches programmatic digital out of home (DOOH) marketplace in Sweden
Company signs supply partners, including Clear Channel Sweden to deliver scale and precision for marketers in Sweden and globally STOCKHOLM, SWEDEN, MONTREAL, CANADA (December 4, 2023) – Hivestack, the world’s leading independent programmatic digital out of...
LIVE UPDATES

- Media Resources Announces the Expansion of TruView Fine Pixel Pitch Digital LED Product Platform
- OOH Best Creative Last Week Today
- DOOH Academy Launches First Digital & Programmatic Certification Course for the Out of Home Media Industry
- Does OOH Measurement Need Quality Definitions and Alignment? Dylan Mabin Thinks So
- Extra Credit Projects is a Winner in the 2023 Communication Arts Advertising Annual

- Anti-billboard activist group has a budget of $1.3 million, and its President’s salary is $390,392 (Billboard Insider)
- What is AI in Marketing, and What It Can (and Can’t) Do (Digital Signage Federation)
- oOh!media has deployed 51 large digital billboards in 2023 (AdNews)
- Hivestack launches programmatic digital out of home (DOOH) marketplace in Sweden
- Video: Sponsor Recognition Loop From Last Night’s Sixteen:Nine Mixer



- Anti-billboard activist group has a budget of $1.3 million, and its President’s salary is $390,392 (Billboard Insider)
- What is AI in Marketing, and What It Can (and Can’t) Do (Digital Signage Federation)
- oOh!media has deployed 51 large digital billboards in 2023 (AdNews)
- Hivestack launches programmatic digital out of home (DOOH) marketplace in Sweden
- Video: Sponsor Recognition Loop From Last Night’s Sixteen:Nine Mixer
ABOUT US
DPAA is the leading global trade marketing association connecting out-of-home media with the advertising community while exploring the growing role of #DOOH in today’s Omnichannel mix
Membership in the global DPAA community brings many business acceleration benefits, including a wide array of products such as DPAA Short Connects interview series, DPAA Homeroom educational seminars, DPAA Town Hall private member events, DPAA DOOHDavos leadership seminars and DPAA Task Force special initiatives including our WE.DOOH women’s empowerment initiative.
DPAA provides a forum for global collaboration between digital networks, ad tech firms, research companies, content providers, media agencies and advertisers. DPAA members have access to our extensive database of: research; best practices and case studies; tools for planning, training and forecasting; social media amplification and news circulation; insights on software and hardware solutions; and further integration into the global advertising ecosystem.
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